Trend waves in fashion hit and eventually subside. There is without a doubt no randomness in these effects. Nicola Cooper is credited for her acuteness in analysing trends and is best to answer about the service and science behind trend analysis.
South African-born model leads in a men’s fragrance campaign for Yves Saint Laurent, the biggest in his portfolio yet.
A capsule collection which is established on unconventional design is what this collaboration is about.
Sharing the same values, Woolworths and superstar Pharrell Williams collaborate to make a difference.
Marking the return of Mantsho
For her latest collection she chose to relay a heart-felt message through fashion. This collection is her second after returning to fashion week and will also be showcased abroad.
BY Keabetswe MorakaSteve Marais: Fashion Photography
Fashion photography has evolved over the years from the simplicity of taking pictures of clothes, to the complexity of telling a story through fashion and its setting. It is this evolution that, in a world where anyone can take a high-quality picture of somebody dressed well, made it difficult for just anybody to become a great skilled fashion photographer. There are countless famously talented fashion photographers across the globe, but let us look no further than home.
BY Staff WriterMercedes Benz Fashion Week Joburg Flashbacks
Some presented autumn/winter 2015 collection, others resort lines. Perhaps it signals how fashion is growing season-less, especially if you are targeting the globe-trotting people of now.
BY Staff WriterShimansky moves to Mandela Square
Luxury is unquestionable when it comes to diamonds. And expanding its luxuriant offering is Shimansky, doing so with a new store in Nelson Mandela Square, Sandton.
BY Staff WriterGoing behind Rage autumn/winter `15 ad campaign
We take a look at the construction of a fashion campaign and meet a few players who have ensured the end product is a work of brilliance.
BY MEDIA RELEASESThe Fashionist - International Fashion Fair Second Time in South Africa
The comprehensive marketplace for the fashion industry is opening its doors on 21 May in Johannesburg.
BY MEDIA RELEASESWhy LISOF?
Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well. - Vivienne Westwood
BY MEDIA RELEASESCotton On Brand Ambassador Challenge
LISOF has collaborated with Cotton On South Africa in creating the Cotton On Brand Ambassador Challenge.