Swarovski, the global leader in cut crystal and fashion jewelry, in collaboration with Samsung, international player in the world of technology, has created two stunning new additions to the latest luxe fashion accessory: the Galaxy S6 and S6 Edge collection of crystal-encrusted smartphone covers.
Smartphone as lifestyle
With technology and fashion becoming ever more entwined, style-setters are increasingly expressing their personalities through wearable tech. Smartphones are used as style statements - must-have lifestyle accessories with on-trend covers to match mood, outfit and occasion. Leading the way in this accessories revolution are the exciting new 'Swarovski for Samsung' Galaxy S6 and S6 Edge smartphone covers, following on from the partnership's much-lauded earlier collaborations, Galaxy S5 and Galaxy Note 4.
Aurora Green and Golden Shadow
The Swarovski for Samsung cover transforms the Galaxy S6 and Galaxy S6 Edge into a contemporary way to wear jewelry: with easy access to the camera and ports, it is light and easy to take on and off, making it simple to swap with another color. More than 4,000 tiny crystals bring spectacular radiance, and its innovative manufacturing process makes it hardwearing and protective, as well as beautiful.
Now, two new colors - a luxe gold effect called Golden Shadow, and a striking green named Aurora Green - have been added to Moonlight and Aurora White, with each of the four colors designed to match the sleek, eye-catching designs of the Galaxy S6. Meanwhile, the Galaxy S6 Edge is exclusively available in the new Aurora Green and Golden Shadow.
International Talent Support
International Talent Support (ITS), born in 2002 as a fashion design competition, is now a unique global platform promoting aspiring design talent. Swarovski is proud to sponsor the ITS JEWELRY award, challenging contestants to create innovative jewelry designs with crystal. In recognition of the importance of nurturing young designers, Samsung joined Swarovski in a sponsorship role at ITS 2015: ten ITS finalists were offered the chance to create covers for the Galaxy S6 and Galaxy S6 Edge, with the option of using Swarovski crystals in their designs.
'Swarovski for Samsung' is the ultimate fashion statement this season. Uniting the cutting-edge craftsmanship and technical expertise of the two companies, this eye-catching and innovative product is a perfect demonstration of how fashion is responding to technological innovation.